Cookie Policy

Pretty Farm Girl LLC

https://www.prettyfarmgirl.com

Effective Date: November 11, 2026

Cookie controls update — November 11, 2026. Our cookie banner and Cookie Preferences controls are scheduled to launch on December 1, 2026. Until then, contact customerservice@prettyfarmgirl.com or call 941-229-6265 with privacy or advertising opt-out requests. The browser and provider controls described in our Cookie Policy remain available.

This Cookie Policy explains how Pretty Farm Girl LLC ("Pretty Farm Girl", "we", "us" or "our") and our partners use cookies and similar technologies on https://www.prettyfarmgirl.com, our customer account portal and our marketing emails. It should be read with our Privacy Policy (https://www.prettyfarmgirl.com/policies/privacy-policy), which explains how we handle the personal information these technologies collect and the rights you may have.

1. WHAT COOKIES AND SIMILAR TECHNOLOGIES ARE

1.1 Cookies. Cookies are small text files placed on your browser or device when you visit a website. They allow the website, or a third party, to recognize your browser on later pages or visits.

1.2 Similar technologies. We also use pixels (small pieces of code or images that record when a page is viewed or an email is opened), tags and scripts, local storage, and session analytics scripts that record how a page is used. In this Policy, "cookies" includes all of these technologies.

1.3 First-party and third-party cookies. First-party cookies are set by us or by Shopify on our behalf. Third-party cookies are set by other companies, such as advertising and analytics providers, which may recognize your browser across different websites.

1.4 Session and persistent cookies. Session cookies expire when you close your browser. Persistent cookies remain until they expire or you delete them, generally for periods ranging from a few minutes to two years.

2. HOW WE USE COOKIES

We group cookies into four categories, which will match the choices in our cookie banner scheduled to launch on December 1, 2026.

2.1 Strictly necessary. These cookies are required for our store to work. They keep items in your cart, support secure checkout and payment, keep you signed in to your account, manage subscriptions, prevent fraud, balance website traffic, and remember your cookie choices. They cannot be switched off through our banner, although you can block them in your browser, in which case parts of our store will not work.

2.2 Preferences and functionality. These cookies remember your choices and power features such as our customer service chat, product reviews and photos, our rewards program widget, shoppable videos, our skincare quiz, bundle and free-gift offers, and landing pages. If you decline them, some features may not work or may not remember you.

2.3 Analytics and performance. These cookies help us understand how visitors find and use our store, which pages and products are popular, where visitors experience problems, and how changes to our store perform. They include session analytics tools that record clicks, scrolls and mouse movements to produce heatmaps and session replays, and testing tools that show different visitors different layouts, prices or offers so that we can measure which works better.

2.4 Marketing and advertising. These cookies are set by us and our advertising, email and text messaging, attribution and affiliate partners. They record pages you view, items you add to your cart and purchases, so that we can show you relevant advertisements on other websites and social media, send cart reminders where you have opted in to our messages, measure the results of our campaigns, and credit creators and affiliates who referred you. Under some state privacy laws, these cookies may involve targeted advertising or a sale or sharing of personal information.

3. THE MAIN PROVIDERS WE USE

The table below lists the main providers whose cookies or similar technologies may run on our store. Specific cookie names and durations are set by each provider and change from time to time. You can see the cookies placed on your device at any time through your browser settings.

We review the tools on our store regularly and will update this table when we add or remove a provider that uses cookies.

4. COOKIES IN OUR EMAILS AND TEXT MESSAGES

Our marketing emails contain pixels and tracked links that tell us whether an email was opened and which links were clicked. Links in our text messages may also be tracked. We use this information to measure and improve our messages. You can limit email pixels by turning off automatic image loading in your email app, and you can unsubscribe from marketing emails or texts at any time as described in our Privacy Policy.

5. YOUR COOKIE CHOICES

5.1 Our cookie banner. Our cookie banner is scheduled to launch on December 1, 2026. Once available, it will let you accept all cookies, decline non-essential cookies, or choose which categories to allow. Until then, you can use the browser and provider controls in Sections 5.5 and 5.6, or contact us under Section 9 with a privacy request.

5.2 Changing your mind. Once the "Cookie Preferences" link is available in our website footer on December 1, 2026, you will be able to use it to change or withdraw your cookie choices. Until then, contact us under Section 9 with a privacy request. Withdrawing consent does not affect processing that took place before you withdrew it.

5.3 Opt out of targeted advertising, sale or sharing. You can opt out of targeted advertising and any sale or sharing of your personal information through the "Your Privacy Choices" link in our website footer.

5.4 Global Privacy Control. Where required by applicable law, we treat a Global Privacy Control signal sent by your browser as a request to opt out of targeted advertising and any sale or sharing of personal information for that browser or device. Learn more at https://globalprivacycontrol.org.

5.5 Browser settings. Most browsers let you view, block and delete cookies. Blocking all cookies will stop our cart and checkout from working. Your choices apply only to the browser and device you are using, and clearing your cookies may also clear your saved choices.

5.6 Industry and provider tools. You can also limit interest-based advertising through https://optout.aboutads.info and https://optout.networkadvertising.org, opt out of Google Analytics through https://tools.google.com/dlpage/gaoptout, and manage ad settings in your Google and Meta accounts. These tools are run by third parties and we are not responsible for how they work.

6. DO NOT TRACK

Some browsers send a "Do Not Track" signal. Because there is no common standard for responding to it, we do not respond to Do Not Track signals. We do honor Global Privacy Control as described in Section 5.4.

7. CHILDREN

Our store is intended for a general audience and is not directed to children under 13. We do not knowingly use marketing and advertising cookies to target consumers we know are under 18.

8. CHANGES TO THIS POLICY

We may update this Cookie Policy when we change the tools we use or when the law changes. We will post the updated version with a new Effective Date and, where required, ask for your consent again.

9. CONTACT US

Pretty Farm Girl LLC, 6289 Tower Lane, Sarasota, FL 34240, United States

Email: customerservice@prettyfarmgirl.com

Telephone: 941-229-6265